GYLD was founded to champion video game developers on their quest to obtain better publishing and investment deals.
We stand united with developers, and support them with expert negotiation, investment and acquisition support, knowledge, tools, and industry connections. Created by industry veterans Fabian Malabello and Lex Suurland, GYLD is built on their experience of more than two hundred video game deals with industry titans such as Konami, THQ Nordic, Tencent, 505 Games, Humble Bundle, and more.
Working with GYLD has been a great experience. They were very thorough with the publishing terms, and we got a better deal thanks to them.
We now work with an amazing publisher that perfectly fits with our company values and Red Solstice 2 as a project. I highly recommend working with GYLD.
GYLD is a fantastic team to work with. Their advice on everything from focusing on the copy of a deck to dissecting the details of a contract to signing it was invaluable.
We secure investment and publishing deals for video game developers - all on a ‘No win, no fee’ basis. We also help to create comprehensive production schedules, budgets, design documents, corporate documents, business processes, and resource plans. Then we lead publisher and investor outreach, match developers with the best partnership opportunities, and represent them through the contractual proceedings.
Lets ask them!“As a publisher, we found working with Gyld very easy.
The team has great understanding of publisher needs and at the same time knows how to facilitate conversations with developers which is a massive help when it comes to nailing down details of the cooperation"
- Raffaele Galante and Rami Galante, co-CEO of Digital Bros (505 Games)
GYLD is a new-generation agency helping video game developers on their quest to obtain better publishing and investment deals. We are a team of highly experienced agents, financial advisors, business analysts, game developers, producers, UX designers, project managers, and legal advisors.
We believe the world needs great games. To make a great game, developers need money. To make a game successful, developers often need the help of a publisher.
But the world of publishing has a very steep learning curve, and developers have little access to affordable representation and business support to help them to navigate this field. Traditional agency and consultancy models are outdated, expensive, and, quite frankly, not very indie-friendly.
There are few industry standards across publishing contracts, territory-specific laws, IP acquisition trigger points, access to source code, recoupable vs non-recoupable costs - It’s a tall order for developers to understand the obligations and implications of these provisions, especially without spending thousands of dollars on legal advice.
We founded GYLD to address this. With diligent representation and expert knowledge, we equip developers with the tools and business support they need to party up for their venture ahead.
To address the industry’s lack of affordable representation, GYLD specifically operates on a ‘no win, no fee’ basis.
Our model consists of two simple fees:1) We add a small percentage on top of the total funding amount that you’re seeking.2) Once your game releases, we share in a super tiny percentage of the game’s revenue for a limited period of time.
These fees only apply once we successfully get you funding - if we don’t get you a deal, then you don’t pay a cent! We pride ourselves on delivering a million dollar service, and work tirelessly to get you the best possible deal. Otherwise we don’t get paid.